Public and Media Relations for the Fire Service

Discusses fire service media relations. Master the basics of public relations, dealing with reporters, how to choose a PIO and a description of that person's role. The last part of the book is a discussion of skills and preparations as well as policies for providing information and statements to the media. Key to a successful working relationship with the media is making it an ongoing process throughout the year, not just during crises.

Firefighters Bookstore Item # 5113